Always On video series
Contributions
Visual Identity System, Art Direction, Storyboards, Illustration
Sprout Social’s video series, Always On, highlighted social media managers and shared their valuable insights on maximizing resources, connecting with audiences and providing business insights with social.
The Always On wordmark includes a subtle nod to the series name and the digital nature of a social media manager’s role in the form of a UI toggle switch.
Storyboards and visual design
Created storyboards to define the visual design vision and to provide a roadmap for video shoots, post-production and motion design.
Developed and templatized visual design assets for various distribution needs including publishing thumbnails and organic social promotion.
Contributors
Motion Design: Greyduck Creative
Video Producer: Kerri Pang
Director of Photography: Moll Nye
Set & Prop Design: Rusty Cook